How to Optimise Amazon Listings for Voice Search and Conversational Queries
“Alexa, find me a face cream for sensitive skin under £20.” That sounds pretty normal when you say it out loud. But if you were typing the same thing into Amazon, you might simply search for “face cream sensitive skin.” And there is the interesting part. Nobody talks like a search bar. With voice search, […]
Product Detail Page (PDP) Optimisation: Why Your Listing Is Your Best Ad
Amazon ad is a great place to bring a shopper to your product page. However, even after getting those clicks, your sales remain low, and that is due to a vague product detail page. The ads may bring you the right audience, but the right audience will make a move only when they find something […]
How to Choose an Amazon Marketing Agency in 2025?
Amazon has become a powerhouse in the e-commerce world, and with its vast customer base and efficient logistics, it’s no wonder that many businesses are looking to leverage its platform for their marketing efforts. This includes investing in advertising for Amazon to boost visibility and drive sales. However, navigating the complexities of Amazon’s advertising and marketing […]
The Role of Bookkeeping in Scaling Your Amazon Business Globally
Expanding your Amazon business globally is an exciting opportunity, but it’s also a complex endeavor that requires careful planning. Among the many aspects to consider, effective bookkeeping stands out as a critical component of success. As you enter new markets, deal with international regulations, and manage cross-border operations, your financial records need to be accurate, […]
Amazon Ireland Launch 2025: A New Era
Amazon is preparing to open its virtual doors to Ireland with the launch of Amazon.ie this 2025, marking a significant milestone for both Irish consumers and local businesses. This highly anticipated announcement signals a shift towards a localised Amazon experience, complete with a vast selection of products, faster delivery, and support for small and medium-sized […]
Attention Amazon UK Sellers: Urgent FBA Refund Policy Update
Amazon has introduced significant updates to its Fulfilment by Amazon (FBA) refunds policy, bringing notable changes for UK sellers. These revisions, which take effect on 9 January 2025 and 15 January 2025, are intended to streamline the reimbursement process while also imposing stricter timelines for filing claims. Key FBA Refund Policy Changes 1. Automatic Reimbursements […]
How to Find the Right Amazon Agency for Your Business
The Amazon marketplace is a land of opportunity, but navigating its complexities can be overwhelming for sellers. This is where a professional Amazon agency can help transform your vision into a thriving business. With hundreds of agencies promising the world, how do you choose the right one? Here’s a guide to finding an Amazon agency […]
The Ultimate Checklist for Black Friday Success on Amazon: Boost Your Sales and Stand Out
As Black Friday draws near, now is the perfect opportunity for brands to craft effective strategies aimed at boosting sales and increasing visibility on Amazon. Whether you are a seasoned seller with a wealth of experience or a newcomer eager to make your mark in the marketplace, a thoughtfully developed Black Friday strategy can significantly […]
Amazon’s New FBA Refunds Policy: What Sellers Need to Know
Amazon has recently announced significant changes to its Fulfilment by Amazon (FBA) refunds policy, impacting sellers across the platform. These updates, set to take effect on October 23, 2024, and November 1, 2024, are poised to streamline the reimbursement process while also introducing tighter deadlines for filing claims. Key Changes to the FBA Refunds Policy […]
Amazon Sponsored TV Launches in the UK: A New Opportunity for Advertisers
Amazon has introduced Sponsored TV in the UK, Brazil, Mexico, and Canada, offering brands a new way to engage audiences through a self-service advertising solution accessible via Amazon’s Ad Console. Unlike Streaming TV ads, which require a minimum spend through Amazon DSP, Sponsored TV has no such barrier, making it ideal for brands of all […]
