Prime Talk Spotlight: Alexandros Karagiannis and the Rise of Lezzat

In a recent episode of Prime Talk, we had the privilege of delving into the fascinating journey of Alexandros Karagiannis, the Director of Lezzat. What began as a chance encounter at an Amazon conference has blossomed into the thriving agency it is today. Alexandros’s entrepreneurial adventure is a testament to the power of seizing opportunities […]

Amazon Marketing Services (AMS): A Comprehensive Guide

amazon marketing services guide

In the world of e-commerce, competition is fierce and attention spans are short. That’s why effective marketing is crucial for success. Amazon Marketing Services (AMS) is a powerful tool that empowers sellers and vendors to reach a wider audience and boost their sales on the world’s largest online marketplace. It enables business owners to promote […]

What Is Amazon Business, and How Can It Help Grow Your B2B Sales?

Amazon has undoubtedly become an e-commerce world giant when it comes to online shopping. Millions of consumers go to Amazon for almost everything. Today, Amazon serves not only individual consumers, but also businesses. Since 2015, Amazon for business has become a thing for both small businesses and large corporations. With Amazon Business, the procurement processes […]

Understanding Amazon PPC Daily Budget: A Comprehensive Guide

In the world of Amazon, sellers have a powerful advertising tool at their disposal: Amazon PPC campaigns. This tool allows sellers to promote their product everywhere on Amazon’s website, enabling them to increase their product visibility and overall sales in Amazon. One important aspect of Amazon PPC that sellers must know is setting a daily […]

Amazon PPC: A Comprehensive Guide for FBA Sellers

Introduction In the world of e-commerce, Amazon has become a powerhouse that created a space for millions of sellers to grow their businesses. For FBA (Fulfilment by Amazon) sellers, understanding the Amazon PPC is crucial to increase their product visibility and drive sales. In this article, we will discuss what Amazon FBA PPC is and […]

Decoding Amazon PPC Bidding: Understanding the Inner Workings

Amazon PPC Bidding

Understanding the complexity of Amazon PPC bidding is essential in selling on Amazon. A well-planned and executed Amazon PPC bid strategy can significantly have a huge impact on your product visibility and sales. In this article, we will discuss the mechanics of Amazon PPC bidding, enabling you to create a winning bid strategy for your […]

4 Hacks to Effectively Reduce Amazon PPC Cost

Amazon PPC campaign

Managing your Amazon PPC cost is an important step in a successful Amazon PPC campaign. With the increasing competition in the Amazon marketplace, it is important to manage your cost effectively, so you can stay on top of the game. Here are our top 4 hacks to effectively reduce your Amazon PPC cost. Optimise your […]

How does Amazon SEO affect Amazon PPC?

amazon marketing agency

Amazon SEO and Amazon PPC are well-known in the world of Amazon e-commerce. They are both essential in driving visibility, traffic, and sales into product listings and have a significant impact on each other. As an Amazon marketing agency, we, at Lezzat, understand the importance of Amazon SEO and PPC in the overall success of […]

What Are the Amazon PPC Ad Types and Which Ones Should You Use?

Running Amazon PPC campaigns is one of the keys to make it on Amazon as a seller. It is a powerful tool that will help drive traffic and sales into your listings. In this article, we will discuss the different types of PPC ads on Amazon and which ones you should use, so you can […]

Amazon Accelerate Keynote Announcements

Today marked the commencement of #AmazonAccelerate, an event filled with noteworthy revelations. The opening statement highlighted a significant transformation in Amazon’s landscape over the past decade, with third-party sellers now driving over 60% of the platform’s sales.The keynote was centered around five core themes: 1. Innovative Empowerment: Amazon unveiled groundbreaking tools designed to save sellers […]

Become A Better Seller.

We are the UK’s Leading Full Service Amazon Marketing Agency. Clients turn to Lezzat to make Amazon a success for their business, and here is what they are saying.