Mastering Amazon PPC: The Ultimate Guide to Optimising Your Paid Ads and Boosting Sales

Amazon is a fiercely competitive marketplace. And if you want to win, mastering Amazon PPC (Pay-Per-Click) advertising isn’t optional. A well-optimised Amazon PPC strategy is your ticket to visibility, traffic, and ultimately, sales. In this guide, we will help you scale with clarity and control. As a leading Amazon PPC agency, Lezzat has helped countless […]
Amazon DSP Ads Explained: How Brands Can Scale with the Demand-Side Platform

Amazon Demand-Side Platform (DSP) is a powerhouse for performance and precision. If you’re a brand that needs more targeted audience exposure or need to scale your campaigns occasionally off and on Amazon, DSP has the tools, data, and access to assist you in getting there. Here, we dissect what Amazon DSP is, how it works, […]