Amazon Sponsored TV Launches in the UK: A New Opportunity for Advertisers

Amazon Sponsored TV Launches in the UK

Amazon has introduced Sponsored TV in the UK, Brazil, Mexico, and Canada, offering brands a new way to engage audiences through a self-service advertising solution accessible via Amazon’s Ad Console. Unlike Streaming TV ads, which require a minimum spend through Amazon DSP, Sponsored TV has no such barrier, making it ideal for brands of all […]

What Is Amazon FBA? Everything You Need to Know

In the world of e-commerce, Amazon FBA has been a game-changer. Millions of business owners have proven the power of Amazon FBA to grow businesses even beyond desired outcomes. But how exactly does this popular business model by Amazon work and what potential benefits does it offer to every seller? What Is Amazon FBA? At […]

Amazon UK VAT Changes: What You Need To Know

Amazon has announced significant changes to their VAT policies effective from August 1, 2024. This article will detail these changes and their implications for Amazon sellers, particularly from a UK VAT perspective. Additionally, there has been an ongoing Amazon VOEC issue affecting many sellers in recent months. If Amazon is withholding substantial VAT from your […]

How to Start Selling on Amazon

Amazon is known to be a very powerful platform for sellers to reach millions of customers worldwide, offering vast visibility and potential for growth. With the best tools and resources like Fulfilment by Amazon (FBA), Prime eligibility, and robust advertising options, sellers can streamline operations, enhance customer experience, and maximise sales. Selling on Amazon is […]

Top 10 tips that can help you increase sales on Amazon

As seasoned Amazon sellers, we understand the challenges and opportunities that come with running a business on the world’s largest e-commerce platform. Improving your Amazon sales requires strategic planning, continuous optimisation, and a keen understanding of the platform’s dynamics. To help you boost your sales, we have listed down top 10 tips with actionable insights […]

Make the Most of Amazon FBA with Amazon Seller Central

Amazon Seller Central Chart

Amazon FBA (Fulfilment by Amazon) is a powerful tool for entrepreneurs and businesses looking to sell products online. It enables you to keep your products in Amazon’s fulfilment centres, where they manage the packaging, shipping, and customer service. This can save you time and money, and help you reach a larger audience. However, to truly make […]

How to Choose an Amazon Marketing Agency in 2024?

Amazon Marketing Agency

Amazon has become a powerhouse in the e-commerce world, and with its vast customer base and efficient logistics, it’s no wonder that many businesses are looking to leverage its platform for their marketing efforts. However, navigating the complexities of Amazon’s advertising and marketing landscape can be challenging, which is why many businesses turn to an […]

How to Set Up Your Amazon Storefront

How To Set up Your Amazon Storefront

Amazon Storefronts are a powerful tool for businesses looking to establish a presence on Amazon and showcase their brand and products to customers. They provide a dedicated space where brands can showcase their products, tell their story, and create a unique shopping experience for customers. In creating an Amazon storefront, you need a clear understanding […]

How to Become a Vendor on Amazon Vendor Central

Amazon Vendor Central

Becoming a vendor in Amazon Vendor Central is a strategic move for manufacturers and distributors looking to expand their reach and increase their sales. Amazon Vendor Central offers a unique opportunity to sell products directly to Amazon, tapping into the extensive customer base and logistics capabilities of the e-commerce giant. However, becoming a vendor on […]

Prime Talk Spotlight: Alexandros Karagiannis and the Rise of Lezzat

In a recent episode of Prime Talk, we had the privilege of delving into the fascinating journey of Alexandros Karagiannis, the Director of Lezzat. What began as a chance encounter at an Amazon conference has blossomed into the thriving agency it is today. Alexandros’s entrepreneurial adventure is a testament to the power of seizing opportunities […]

Become A Better Seller.

We are the UK’s Leading Full Service Amazon Marketing Agency. Clients turn to Lezzat to make Amazon a success for their business, and here is what they are saying.