The Cost of Amazon Advertising in the UK
Amazon is undoubtedly the most powerful e-commerce platform globally due to its vast customer base, unparallelled logistics network, and comprehensive range of products and services. With millions of active users, Amazon UK is the most preferred platform for hundreds of thousands of sellers in the UK. However, due to high competition, advertising on Amazon has […]
Exploring Amazon’s Global Marketplace Domination
In the expansive landscape of e-commerce, Amazon stands as a towering giant, wielding its influence across numerous marketplaces worldwide. From the bustling streets of New York City to the serene shores of Sydney, Amazon’s presence permeates various countries, shaping consumer habits and transforming the retail landscape. Amazon’s global marketplace strategy is a testament to its […]
What is Amazon Listing Optimisation?
Amazon is the world’s largest online marketplace, with millions of products and billions of dollars in sales each year. With so much competition, it’s essential for sellers to optimize their product listings to stand out from the crowd and attract customers. This process, known as Amazon listing optimization, involves a range of strategies and techniques […]
How to Choose an Amazon Marketing Agency in 2024?
Amazon has become a powerhouse in the e-commerce world, and with its vast customer base and efficient logistics, it’s no wonder that many businesses are looking to leverage its platform for their marketing efforts. However, navigating the complexities of Amazon’s advertising and marketing landscape can be challenging, which is why many businesses turn to an […]
How to Become a Vendor on Amazon Vendor Central
Becoming a vendor in Amazon Vendor Central is a strategic move for manufacturers and distributors looking to expand their reach and increase their sales. Amazon Vendor Central offers a unique opportunity to sell products directly to Amazon, tapping into the extensive customer base and logistics capabilities of the e-commerce giant. However, becoming a vendor on […]
Prime Talk Spotlight: Alexandros Karagiannis and the Rise of Lezzat
In a recent episode of Prime Talk, we had the privilege of delving into the fascinating journey of Alexandros Karagiannis, the Director of Lezzat. What began as a chance encounter at an Amazon conference has blossomed into the thriving agency it is today. Alexandros’s entrepreneurial adventure is a testament to the power of seizing opportunities […]
4 Hacks to Effectively Reduce Amazon PPC Cost
Managing your Amazon PPC cost is an important step in a successful Amazon PPC campaign. With the increasing competition in the Amazon marketplace, it is important to manage your cost effectively, so you can stay on top of the game. Here are our top 4 hacks to effectively reduce your Amazon PPC cost. Optimise your […]
What Are the Amazon PPC Ad Types and Which Ones Should You Use?
Running Amazon PPC campaigns is one of the keys to make it on Amazon as a seller. It is a powerful tool that will help drive traffic and sales into your listings. In this article, we will discuss the different types of PPC ads on Amazon and which ones you should use, so you can […]
